SCHEDULE 14A
                                 (RULE(Rule 14a-101)
                     INFORMATION REQUIRED IN PROXY STATEMENT
                            SCHEDULE 14A INFORMATION
           PROXY STATEMENT PURSUANT TO SECTIONProxy Statement Pursuant to Section 14(a) OF THE SECURITIES
                        EXCHANGE ACT OFof the Securities
                        Exchange Act of 1934, AS AMENDED.as amended.


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         Definitive additional materials    |_|

         Soliciting material pursuant to Rule 14a-11(c) or Rule 14a-12  |_|

                             1-800-FLOWERS.COM, Inc.
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                (Name of Registrant as Specified in Its Charter)


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                   (Name of Person(s) Filing Proxy Statement)

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                             1-800-FLOWERS.COM, INC.

                               1600 Stewart Avenue
                            Westbury, New York 11590


                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS

                                DECEMBER 6, 2000Notice of Annual Meeting of Stockholders

                                December 4, 2001


     The  Annual   Meeting   of   Stockholders   (the   "Annual   Meeting")   of
1-800-FLOWERS.COM,  Inc. (the "Company") will be held at the offices of the
Company's  subsidiary, The Plow & Hearth, Inc.Bethpage
Fulfillment Center, which is located at State Route
230 West, Madison Virginia 22727700 Hicksville Road, Bethpage,  NY 11714
(the  "Meeting  Place"),  on  Wednesday,Tuesday,  December  6, 20004, 2001 at 9:00  a.m.  eastern
standard time or any  adjournment  thereof for the following  purposes,  as more
fully described in the Proxy Statement accompanying this notice:

(1)  To elect threetwo  Directors  to serve  until the 20032004  Annual  Meeting or until
     their respective successors shall have been duly elected and qualified;

(2)  To  ratify  the  selection  of  Ernst  &  Young  LLP,   independent  public
     accountants, as auditors of the Company for the fiscal year ending July 1, 2001;June 30,
     2002; and

(3)      To approve an Employee Stock Purchase Plan; and

                  (4)  To  transact  such other  matters as may  properly  come  before the Annual
     Meeting.

     Only  stockholders  of record at the close of  business on October 20, 200012, 2001
will be  entitled  to notice of, and to vote at, the Annual  Meeting.  A list of
stockholders  eligible  to vote at the  Annual  Meeting  will be  available  for
inspection  at the  Annual  Meeting,  and for a period of ten days  prior to the
Annual Meeting, during regular business hours at the Meeting Place.

     All  stockholders  are  cordially  invited to attend the Annual  Meeting in
person.  Whether or not you expect to attend the Annual Meeting, your proxy vote
is important.  To assure your representation at the Annual Meeting,  please sign
and date the  enclosed  proxy  card  and  return  it  promptly  in the  enclosed
envelope,  which requires no additional  postage if mailed in the United States.
You may revoke your proxy at any time prior to the Annual Meeting. If you attend
the Annual Meeting and vote by ballot, your proxy will be revoked  automatically
and only your vote at the Annual Meeting will be counted.

                                             By Order of the Board of Directors
                                             /s/ Gerard M. Gallagher
                                             Gerard M. Gallagher
                                             CORPORATE SECRETARYCorporate Secretary

Westbury, New York
November __, 20001, 2001


                  IT IS IMPORTANT THAT THE ENCLOSED PROXY CARD
                       BE COMPLETED AND RETURNED PROMPTLY




                             1-800-FLOWERS.COM, INC.


                                 PROXY STATEMENT

                                NOVEMBER __, 2000November 1, 2001

     This  Proxy   Statement  is  furnished   to   stockholders   of  record  of
1-800-FLOWERS.COM,  Inc.  (the  "Company")  as of October 20, 200012, 2001 in connection
with the  solicitation  of proxies by the Board of Directors of the Company (the
"Board  of  Directors"  or  the  "Board")  for  use  at the  Annual  Meeting  of
Stockholders (the "Annual Meeting"), which will be held at the offices of the Company's subsidiary, The Plow and Hearth, Inc.,Bethpage
Fulfillment Center, which is located at State Route 230 West, Madison Virginia  22727700 Hicksville Road, Bethpage,  NY 11714
(the  "Meeting  Place")  to be held,  on  Wednesday,Tuesday,  December  6, 20004, 2001 at 9:00  a.m.  eastern
standard time or at any adjournment thereof .thereof.

     Shares cannot be voted at the Annual Meeting unless the owner is present in
person  or by  proxy.  All  properly  executed  and  unrevoked  proxies  in  the
accompanying form that are received in time for the Annual Meeting will be voted
at the Annual Meeting or any adjournment thereof in accordance with instructions
thereon,  or if no instructions  are given,  will be voted "FOR" the election of
the named nominees as Directors of the Company,  and "FOR" the  ratification  of
Ernst & Young LLP,  independent public  accountants,  as auditors of the Company
for the fiscal year ending July 1, 2001, and "FOR" the approval
of the Employee Stock Purchase Plan,June 30, 2002,  and will be voted in accordance  with
the discretion of the persons appointed as proxies with respect to other matters
which may properly come before the Annual Meeting. Any person giving a proxy may
revoke it by written  notice to the Company at any time prior to the exercise of
the proxy. In addition,  although mere attendance at the Annual Meeting will not
revoke the proxy, a stockholder  who attends the Annual Meeting may withdraw his
or her  proxy and vote in  person.  Abstentions  and  broker  non-votes  will be
counted for purposes of determining  the presence or absence of a quorum for the
transaction of business at the Annual  Meeting.  Abstentions  will be counted in
tabulations  of the votes cast on each of the proposals  presented at the Annual
Meeting,   whereas  broker  non-votes  will  not  be  counted  for  purposes  of
determining whether a proposal has been approved.

     The Annual  Report of the Company  (which does not form a part of the proxy
solicitation   materials)  is  being   distributed   concurrently   herewith  to
stockholders.

     The mailing  address of the  principal  executive  office of the Company is
1600 Stewart  Avenue,  Westbury,  New York 11590.  This Proxy  Statement and the
accompanying  form of proxy are being mailed to the  stockholders of the Company
on November __, 2000.1, 2001.

                                VOTING SECURITIES

     The Company has two classes of voting  securities  issued and  outstanding,
its Class A common  stock,  par  value  $0.01  per  share  (the  "Class A Common
Stock"),  and its Class B common stock,  par value $0.01 per share (the "Class B
Common Stock",  and with the Class A Common Stock,  the "Common  Stock"),  which
generally  vote  together  as a single  class on all  matters  presented  to the
stockholders for their vote or approval. At the Annual Meeting, each stockholder
of record at the close of business  on October 20, 200012, 2001 of Class A Common  Stock
will be  entitled  to one vote for each share of Class A Common  Stock  owned on
that date as to each matter presented at the Annual Meeting and each stockholder
of record at the close of business  on October 20, 200012, 2001 of Class B Common  Stock
will be  entitled  to ten votes for each share of Class B Common  Stock owned on
that date as to each  matter  presented  at the Annual  Meeting.  On October 20,
2000, 26,390,92812,
2001, 26,703,289 shares of Class A Common Stock were outstanding and 37,794,98537,661,665 shares of Class B
Common Stock were  outstanding.  A list of stockholders  eligible to vote at the
Annual Meeting will be available for inspection at the Annual Meeting, and for a
period of ten days prior to the Annual Meeting, during regular business hours at
the Meeting Place.



-2-

                                   PROPOSAL 1

                              ELECTION OF DIRECTORS

     Unless otherwise  directed,  the persons appointed in the accompanying form
of proxy intend to vote at the Annual Meeting "FOR" the election of the nominees
named below as Class III  Directors of the Company to serve until the 20032004 Annual
Meeting or until their successors are duly elected and qualified. If any nominee
is  unable  to  be a  candidate  when  the  election  takes  place,  the  shares
represented  by valid proxies will be voted in favor of the remaining  nominees.
The Board of Directors  does not currently  anticipate  that any nomineeof the nominees
will be unable to be a candidate for election.

     Pursuant  to the  Company's  Third  Amended  and  Restated  Certificate  of
Incorporation,  the Board of  Directors  has been  divided  into three  classes,
denominated  Class I, Class II and Class III, with members of each class holding
office for staggered  three-year terms or until their respective  successors are
duly elected and qualified.  The Board of Directors  currently consists of eight
members,  threetwo of whom are Class III  Directors  whose terms  expire at the Annual
Meeting and eachMeeting. Each of such Class III Directors is a nominee for election. The Class III
Directors  are Messrs.  David M. Beirne and Charles R. Lax.  Messrs.  Jeffrey C.
Walker,  Lawrence V. Calcano and Kevin J.  O'Connor. Messrs. David M. Beirne
and Charles R. LaxO'Connor are Class III Directors  whose
terms expire at the 20012003 Annual Meeting. Messrs. James F. McCann, Christopher G.
McCann and T. Guy Minetti are Class III Directors whose terms expire at the 2002
Annual Meeting.  At each Annual  Meeting,  the successors to the Directors whose
terms have  expired  are  elected to serve from the time of their  election  and
qualification  until the third Annual Meeting  following the election or until a
successor has been duly elected and qualified.  The Company's  Third Amended and
Restated Certificate of Incorporation  restrictsauthorizes the removal of Directors under
certain circumstances.

     The  affirmative  vote of a plurality of the Company's  outstanding  Common
Stock  present in person or by proxy at the Annual  Meeting is required to elect
the nominees for Directors.


INFORMATION REGARDING NOMINEES FOR ELECTION AS DIRECTORS (CLASS I DIRECTORS)Information Regarding Nominees for Election as Directors (Class II Directors)

     The  following  information  with respect to the  principal  occupation  or
employment,  other  affiliations  and  business  experience  of  each of the threetwo
nominees  during the last five years has been  furnished  to the Company by such
nominee.

     JEFFREYDavid M.  Beirne,  age 38, has been a Director  of the  Company  since July
1999. Mr. Beirne is a Managing  Member of Benchmark  Capital  Management Co. II,
L.L.C., a venture capital firm, since June 1997. Prior to joining Benchmark, Mr.
Beirne founded Ramsey/Beirne Associates, an executive search firm, and served as
its Chief  Executive  Officer from October  1987 to June 1997.  Mr.  Beirne also
serves as a director  on the boards of  ePhysician,  Scient  Corporation  and 12
Entrepreneuring, Inc.

     Charles R. Lax, age 42, has been a Director of the Company since July 1999.
Mr. Lax is a general partner of SOFTBANK Capital Partners,  a firm he co-founded
in July 1999.  Mr. Lax is also managing  director of SOFTBANK  Venture  Capital,
which he  co-founded  in November  1997.  Mr. Lax is also a director of SOFTBANK
Investment America  Corporation.  Mr. Lax founded GrandBanks  Capital, a venture
capital  partnership,  sponsored by SOFTBANK Venture Capital in January 2001. He
is its  Managing  General  Partner and its Chief  Investment  Officer.  Prior to
joining  SOFTBANK,  Mr. Lax was  previously a venture  partner at VIMAC Partners
LLC, a venture  capital firm  specializing  in  investments  in the  information
technology and Internet-related industries, from June 1993 to July 1996. Mr. Lax
also serves on the public boards of  Interliant,  Inc., an Internet  hosting and
services company and Webhire, Inc., a human resources staffing software company.
Mr.  Lax also  serves on the board of a number of private  companies,  currently
including Clearcross, Inc. and Coradiant, Inc.


       THE BOARD RECOMMENDS THAT THE STOCKHOLDERS VOTE FOR THE ELECTION OF
        MESSRS. DAVID M. BEIRNE AND CHARLES R. LAX AS CLASS II DIRECTORS
            TO SERVE IN SUCH CAPACITY UNTIL THE 2004 ANNUAL MEETING.


Information Regarding Directors Who Are Not Nominees for Election at this Annual
Meeting

     The  following  information  with respect to the  principal  occupation  or
employment,  other  affiliations  and business  experience  during the last five
years of each Director who is not a nominee for election at this Annual  Meeting
has been furnished to the Company by such Director.

     James F. McCann,  age 50, has served as the Company's Chairman of the Board
and Chief Executive  Officer since inception.  Mr. McCann has been in the floral
industry  since 1976 when he opened his retail  chain of flower shops in the New
York  metropolitan  area.  Mr.  McCann is a member of the board of  directors of
Gateway,  OfficeMax, Boyd's Bears and Very Special Arts, as well as the board of
Hofstra  University  and  Winthrop-University  Hospital.  James F. McCann is the
brother of Christopher G. McCann, a Director and the President of the Company.

     Christopher  G.  McCann,  age 40, has been the  Company's  President  since
September 2000 and prior to that was the Company's  Senior Vice  President.  Mr.
McCann has been a Director of the Company since inception.  Mr. McCann serves on
the board of directors of Neoware, Inc. and is a member of the Board of Trustees
of Marist College.  Christopher G. McCann is the brother of James F. McCann, the
Chief Executive Officer and Chairman of the Board of the Company.

     Jeffrey  C.  WALKER,Walker,  age 45,46,  has been a  Director  of the  Company  since
February 1995. Mr. Walker has been Managing  Partner of Chase CapitalJPMorgan  Partners,  the
private equity group of TheJP Morgan Chase Manhattan Corporation,& Co., since 1988, and a General Partner
thereof since 1984.  He is also a Vice  Chairman of J.P.  Morgan Chase & Co. Mr.
Walker is also a director of iXL, Guitar Center,  House of Blues and Doane PetCare.

                  KEVINPetCare as
well as several other private companies.

     Kevin J.  O'CONNOR,O'Connor,  age 39,40, has been a Director of the Company  since July
1999.  Mr.  O'Connor  co-founded  DoubleClick,  Inc.,  an  Internet  advertising
network,  and has served as the  Chairman  of the Board of  Directors  since its
inception in January 1996.  From December 1995 until January 1996, Mr.  O'Connor
served as Chief Executive Officer of Internet  Advertising  Network, an Internet
advertising company, which he founded. From September 1994 to December 1995, Mr.
O'Connor served as director of Research for Digital Communications Associates, a
data communications company (now Attachmate Corporation), and from April 1992 to
September 1994, as its Chief Technical Officer and Vice President, Research.

     LAWRENCELawrence  V.  CALCANO,Calcano,  age 37,38, has been a Director  of the  Company  since
August 1999. Mr. Calcano is a Managing  Director and Co-Chief  Operating Officer
of  the  High  Technology  Department  at  Goldman,  Sachs  & Co.,  a  worldwide
investment  banking firm.  Prior to this  appointment  in July 1999, Mr. Calcano
managed the East Coast High  Technology  Group for Goldman from April 1993.  Mr.
Calcano also serves on Goldman's Firmwide Technology Operating Committee as well
as the Investment Banking Division's Technology Committee.

     THE BOARD RECOMMENDS THAT THE STOCKHOLDERS VOTE FOR THE ELECTION OF
     JEFFREY C. WALKER, KEVIN J. O'CONNOR AND LAWRENCE V. CALCANO AS CLASS I
       DIRECTORS TO SERVE IN SUCH CAPACITY UNTIL THE 2003 ANNUAL MEETING.


                                      -3-


INFORMATION REGARDING DIRECTORS WHO ARE NOT NOMINEES FOR ELECTION AT THE ANNUAL
MEETING

                  The following information with respect to the principal
occupation or employment, other affiliations and business experience during the
last five years of each Director who is not a nominee for election at the Annual
Meeting has been furnished to the Company by such Director.

                  JAMES F. MCCANN,T. Guy Minetti,  age 49, has served as the Company's
Chairman of the Board and Chief Executive Officer since inception. Mr. McCann
has been in the floral industry since 1976 when he commenced his retail chain
of flower shops in the New York metropolitan area. Mr. McCann is a member of
the boards of directors of Gateway, OfficeMax, and Very Special Arts, as well
as the boards of Hofstra University and Winthrop-University Hospital. James
F. McCann is the brother of Christopher G. McCann who is a Director and
President of the Company.

                  CHRISTOPHER G. MCCANN, age 39, has been the Company's
President since September 2000 and prior to that was the Company's Senior Vice
President. Mr. McCann has been a Director of the Company since inception. Mr.
McCann serves on the board of directors of Neoware, Inc. and Gizmoz, Inc. and is
a member of the Board of Trustees of the Marist College. Christopher G. McCann
is the brother of James F. McCann who is the Chief Executive Officer and
Chairman of the Board of the Company.

                  T. GUY MINETTI, age 49,50, has been a Director of the Company since  December
1993 and  became  the  Company's  Vice  Chairman  of  Corporate  Development  in
September  2000.  Mr.  Minetti  serves as  President  of Bayberry  Advisors,  an
investment  banking firm, which he founded in March 1989. In September 1993, Mr.
Minetti  co-founded  American  Sports  Products  Group Inc.,  which is a holding
company that acquired  nine niche  sporting  goods  manufacturers.  Mr.  Minetti
currently  serves  as Vice  Chairman  for  American  Sports.  Prior  to  forming
Bayberry, Mr. Minetti was a Managing directorDirector at Kidder, Peabody & Company.


DAVID M. BEIRNE, age 37, has been a DirectorCommittees of the Company
since July 1999. Mr. Beirne has been a Managing Member of Benchmark Capital
Management Co. II, L.L.C., a venture capital firm, since June 1997. Prior to
joining Benchmark, Mr. Beirne founded Ramsey/Beirne Associates, an executive
search firm, and served as its Chief Executive Officer from October 1987 to
June 1997. Mr. Beirne serves as a director of Kana Communications, Inc.,
PlanetRx, Inc., Scient Corporation and Webvan Group, Inc.

                  CHARLES R. LAX, age 41, has been a Director of the Company
since July 1999. Mr. Lax is a general partner of SOFTBANK Capital Partners, a
firm he co-founded in July 1999. Mr. Lax is also managing director of SOFTBANK
Venture Capital which he co-founded in November 1997. Since 1996, Mr. Lax has
been a Vice President of SOFTBANK Holdings Inc. Mr. Lax is also a director of
SOFTBANK Investment America Corporation. Prior to joining SOFTBANK, Mr. Lax was
previously a venture partner at VIMAC Partners LLC, a venture capital firm
specializing in investments in the information technology and Internet-related
industries from June 1993 to July 1996. Mr. Lax also serves on the boards of
Global Sports Interactive, a sports equipment company, Interliant, Inc., an
Internet hosting service company and Webhire, Inc., a human resources staffing
software company. Mr. Lax also serves on the board of a number of private
companies, including Clearcross, Inc., Third Age Media, Inc., LIMITrader
Securities, Inc. and Reciprocal, Inc.

COMMITTEES OF THE BOARDBoard

     The  Audit  Committee  of the  Board  of  Directors  reports  to the  Board
regarding the appointment of the Company's  independent public accountants,  the
scope and results of its annual audits, compliance with accounting and financial
policies and  management's  procedures and policies  relative to the adequacy of
internal accounting controls. The Company's Board of Directors adopted a written
charter  for  the  Audit   Committee  in  January  2000,   which   outlines  the
responsibilities  of the Audit  Committee.  During the fiscal year ended July 1,
2001 ("Fiscal  2000,2001"),  the Audit  Committee  consisted of Messrs.  O'Connor, CalcanoBeirne,  Lax
(Chairman)  and Lax. Mr.
Calcano resigned from the Audit Committee in October 2000. The Audit
Committee currently consists of Messrs. O'Connor, Beirne and Lax,  who are all  independent  Directors of the Company as
defined by the Rulesrules and Regulationsregulations of the Nasdaq National Market. The Audit Committee's Charter is attached as
Appendix A to this Proxy Statement.

     The  Compensation  Committee  of the Board of  Directors  reviews and makes
recommendations to the Board regarding the Company's  compensation  policies and
all forms of compensation to be provided to the Company's employees, executive officers and
Directors.  In addition,  the Compensation  Committee  administers the Company's
1999 Stock Incentive Plan under which option grants,  stock appreciation rights,
restricted awards and performance  awards may be made to Directors and executive
officers and employees  of the  Company  and its  subsidiaries.  The  Board of  -4-
Directors  has
authorized a secondary  committee of the Compensation  Committee (the "Secondary
Committee"),  which  consists  of Mr.  James F.  McCann,  to also  review  stock
compensation  options  for  all of  the  Company's  employees,  other  than  its
executive  officers.  The  current  members of the  Compensation  Committee  are
Messrs. Walker (Chairman),  Beirne and Lax, who are all independent Directors of
the Company.

COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATIONCompensation Committee Interlocks and Insider Participation

     No interlocking  relationships  exist between the Board of Directors or the
Compensation  Committee and the board of directors or compensation  committee of
any other company,  nor has any such  interlocking  relationship  existed in the
past. No member of the Compensation  Committee was an officer or employee of the
Company at any time during Fiscal 2000.

ATTENDANCE AT BOARD AND COMMITTEE MEETINGS2001.

Attendance at Board and Committee Meetings

     During Fiscal 2000,2001,  the Board of Directors held five meetings and acted by
unanimous  written consent on sevenfive occasions.  During Fiscal 2000,2001, each Director
attended  at least  75% of the meetings of the Board of Directors,
except Mr. Calcano who did not attend two  meetings  of the Board of  Directors.  The Audit
Committee  held two  meetings  during  Fiscal 20002001 and did not act by  unanimous
written  consent.  All  members  of the Audit  Committee  were  present  at such
meetings. The Compensation  Committee,  including its Secondary Committee,  held
twosix meetings in Fiscal 2001 and acted by unanimous  consent five times in Fiscal 2000.once. All members of
the Compensation Committee were present at such meetings.

SECTIONSection 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCEBeneficial Ownership Reporting Compliance

     Section 16(a) of the Securities  Exchange Act of 1934 requires our officers
and  Directors,  and persons who own more than 10% of a registered  class of our
equity  securities,  to file reports of ownership and changes in ownership  with
the Securities and Exchange  Commission (the  "Commission") and the Nasdaq Stock
Market.  Officers,  directors, and greater than 10% stockholders are required by
Commission  regulations  to  furnish  us with  copies of all  reports  they file
pursuant to Section 16(a).

     Based solely on a review of the copies of such reports  furnished to us, we
believe that,  since the Company's  initial public  offering,  all Section 16(a)
filing requirements  applicable to our officers,  Directors and greater than 10%
stockholders werehave been satisfied.

COMPENSATION OF DIRECTORSCompensation of Directors

     Directors  currently  do not  receive a stated  salary from the Company for
their  service as members of the Board of  Directors,  although by resolution of
the Board  they may  receive  a fixed  sum and  reimbursement  for  expenses  in
connection with their  attendance at Board and committee  meetings.  The Company
currently does not provide additional  compensation for committee  participation
or special assignments of the Board of Directors.

     The Company entered into a letter agreement with Bayberry
Advisors, Inc. ("Bayberry"), pursuant to which Bayberry provided the Company
with consulting and advisory services. T. Guy Minetti, one of the Company's
Directors and the Company's Vice-Chairman, serves as Bayberry's President and
owns 70% of its outstanding stock, and James F. McCann, the Company's
Chairman of the Board and Chief Executive Officer, owns 30% of its
outstanding stock. The Company paid Bayberry $304,750 for these services,
inclusive of expenses, in Fiscal 2000. The letter agreement was voluntarily
terminated by the parties on September 13, 2000.

                  In August 1999,December 2000, the Company granted to each of Messrs.  Beirne,  Calcano,
Lax,  O'Connor and O'ConnorWalker,  options to purchase  10,000 shares and Mr. Minetti 50,00025,000 shares of Class A Common
Stock withat an  exercise  price  equal to $21$3.65 per  share.share;  these  options  vested
immediately.  In addition,  in December  2000,  the Company  granted Mr. Minetti
options  to purchase 11,500for  333,700  shares of Class A Common  Stock withat an  exercise  price equal to $12.44 per share inof
$3.65, of which 300,000 vests equally over a three year period,  and the balance
vests equally over a five year period, measured from December 1999,
and options to purchase 61,500 shares of Class A Common Stock with an exercise
price equal to $4.50 per share in April6, 2000.

     Each  individual  who first becomes a  non-employee  member of the Board of
Directors  will  automatically  receive an option  grant for 10,000 fully vested
shares of Class A Common Stock on the date such  individual  joins the Board. In
addition, on the date of each Annual Meeting, each non-employee Board member who
is to continue to serve as a  non-employee  Board member will  automatically  be
granted ana fully vested option to purchase  5,000 shares of Class A Common Stock,
if such individual has served on the Board for at least six months.

     Compensation  information on James F. McCann,  Christopher G. McCann and James
F. McCann,T.
Guy Minetti, who are Directors, as well as executive officers of the Company, is
contained   under  the  section  titled   "Executive   Compensation   and  Other
Information."

                  -5-
EXECUTIVE COMPENSATION AND OTHER INFORMATION


The following  individuals were serving as executive officers of the Company and
certain of its subsidiaries on October 20, 2000:12, 2001:
NAME AGE POSITION WITH THE COMPANY - Name Age Position with the Company ---- --- ------------------------- James F. McCann ....................... 4950 Chairman of the Board and Chief Executive Officer Christopher G. McCann.................. 3940 Director and President T. Guy Minetti......................... 4950 Director and Vice Chairman of Corporate Development Peter G. Rice.......................... 5556 President of The Plow & Hearth, Inc. William E. Shea........................ 4142 Senior Vice President of Finance and Administration, Treasurer, Chief Financial Officer Gerard M. Gallagher.................... 4748 Senior Vice President, General Counsel, Corporate Secretary Thomas G. Hartnett..................... 3738 Senior Vice President of Retail and Fulfillment Vincent J. McVeigh..................... 4041 Senior Vice President Enzo J. Micali......................... 42 Senior Vice President of Information Technology Pamela Knox............................ 4243 Senior Vice President of Marketing
INFORMATION CONCERNING EXECUTIVE OFFICERS WHO ARE NOT DIRECTORS PETERInformation Concerning Executive Officers Who Are Not Directors Peter G. RICE,Rice, President -of The Plow & Hearth, Inc., was co-founder of The Plow & Hearth, Inc. and served as its President and Chairman of the Board since its inception in November 1980. Mr. Rice was founder of Blue Ridge Mountain Sports, a chain of retail backpacking/outdoor stores, and co-founder of Phoenix Products, a manufacturer of kayaks. He is a member of the Catalog Advisory Committee of the Direct Marketing Association and a past director of the New England Mail Order Association and of the U.S. Senate Productivity and Quality Award Board for Virginia. WILLIAMWilliam E. SHEAShea has been our Senior Vice President of Finance and Administration and our Chief Financial Officer since September 2000. Before holding his current position, Mr. Shea was our Vice President of Finance and Corporate Controller after joining us in April 1996. From 1980 until joining us, Mr. Shea was a certified public accountant with Ernst & Young LLP. GERARDGerard M. GALLAGHERGallagher has been our Senior Vice President, , General Counsel and Corporate Secretary since August 1999 and has been providing legal services to the Company since its inception. Mr. Gallagher is the founder and a managing partner in the law firm Gallagher, Walker, Bianco and Plastaras, based in Mineola, New York, specializing in corporate, litigation and intellectual property matters since 1993. Mr. Gallagher is duly admitted to practice before the New York State Courts and the United States District Courts of both the Eastern District and Southern District of New York. THOMASThomas G. HARTNETTHartnett has been our Senior Vice President of Retail and Fulfillment since September 2000. Before holding this position, Mr. Hartnett held various positions within the Company since joining the Company in 1991, including Controller, Director of Store Operations, Vice President of Retail Operations and most recently as Vice President of Strategic Development. VINCENTVincent J. MCVEIGHMcVeigh has been our Senior Vice President since October 2000. Before holding this position, Mr. McVeigh held various positions within the Company since joining the Company in 1991, including Bloomnet Manager, Director of Call Center Operations and, most recently, as Vice President of Merchandising. PAMELA KNOXPamela Knox has been our Senior Vice President of Marketing since October 2000. Prior to joining the Company, Ms. Knox served as Vice President of the Marketing Delivery Group of CitibankCitigroup Inc. since March 1997. Prior to Citigroup Inc., formerly Citibank, Ms. Knox held several Marketing Director positions with SBC Communications Inc., formerly Ameritech, since March 1995. -6- SUMMARY COMPENSATION TABLEEnzo J. Micali has been our Senior Vice President of Information Technology and Chief Technology Officer since December 2000. Prior to joining the Company, Mr. Micali served as Chief Technology Officer for InsLogic. Prior to joining InsLogic, Mr. Micali spent 12 years in various technology management positions with J.P. Morgan Chase & Co., formerly Chase Manhattan Bank. Summary Compensation Table The following table sets forth the annual and long-term compensation paid by the Company during Fiscal 20002001 and the fiscal years ended July 2, 2000 and June 27, 1999 and June 28, 1998 ("Fiscal 1999"2000" and "Fiscal 1998"1999") to the Company's Chief Executive Officer and the four highest compensated other executive officers of the Company whose total compensation during Fiscal 20002001 exceeded $100,000 (collectively, the "Named Executive Officers"):
LONG-TERM ANNUAL COMPENSATION COMPENSATION ------------------------------------- Long-Term Annual Compensation Compensation --------------------------------------- ------------ ------------ SECURITIES OTHER ANNUAL UNDERLYING ALL OTHER FISCAL SALARY BONUS COMPENSATION OPTIONS COMPENSATION NAME AND PRINCIPAL POSITION YEARSecurities Other Annual Underlying All Other Fiscal Salary Bonus Compensation Options Compensation Name and Principal Position Year ($) ($) ($)(1) (#)(2) ($) - --------------------------- ------ ------ ---------- ----------- ------------- ----------------------- ------------ James F. McCann................... 2001 $1,000,000 $170,000 - - - Chief Executive Officer 2000 $1,000,000 $196,000 - 80,000 - Chief Executive Officer 1999 1,229,930 - - - - 1998 1,229,930$1,230,000 - - - - Christopher G. McCann............. 2001 $ 330,220 $ 89,000 - 433,700 - President 2000 $ 250,000 85,750$ 86,000 - 451,000 - Senior Vice President 1999 216,667$ 217,000 $ 36,000 - 353,000 - 1998 191,667 42,600T. Guy Minetti.................... 2001 $ 291,000 $ 77,000 - 333,700 - Vice Chairman (3) 2000 $ 189,000 $ 74,000 - 123,000 - 1999 - - - Peter G. Rice..................... 2000 211,000 65,0002001 $ 233,000 $ 52,000 - 136,500122,550 - President of The Plow & Hearth, 2000 $ 211,000 $ 65,000 - 169,000 - Inc. 1999 $ 200,000 26,368$ 26,000 - - - 1998 51,236Gerard M. Gallagher............... 2001 $ 282,000 $ 70,000 - - John W. Smolak (3)................ 2000 260,000 91,000 - -110,900 - Senior Vice President, of Finance 1999 125,000 39,000General 2000 $ 188,000 $ 74,000 - 150,000148,000 - and Administration 1998 - Jeremiah J. NoonanCounsel, Secretary (4)............ 2000 272,000 100,000 - 351,000 - Senior Vice President of Marketing 1999 - - - - 1998 - - - ---------------- (1) Other compensation in the form of perquisites and other personal benefits has been omitted as the aggregate amount of such perquisites and other personal benefits constituted the lesser of $50,000 or 10% of the total annual salary and bonus for the executive officer for such year. (2) The Company did not grant any stock appreciation rights or make any long-term incentive plan payments to any Named Executive Officers in Fiscal 2001, Fiscal 2000 or Fiscal 1999. (3) Of the amount listed in the summary compensation table for Mr. Minetti as compensation paid, the Company paid all of Fiscal 2000, and $50,000 of Mr. Minetti's Fiscal 2001 compensation to Bayberry Advisors, Inc. ("Bayberry") More information regarding Mr. Minetti's affiliation with Bayberry may be found under the section titled "Related Party Transactions". (4) The compensation listed in the summary compensation table for Mr. Gallagher for Fiscal 2000 and Fiscal 2001 was paid by the Company to the law firm of Gallagher, Walker, Bianco and Plastaras. More information regarding Mr. Gallagher's affiliation with Gallagher, Walker, Bianco and Plastaras may be found under the section titled "Related Party Transactions".
- --------------------------- (1) Other compensation Option Grants in the form of perquisites and other personal benefits has been omitted as the aggregate amount of such perquisites and other personal benefits constituted the lesser of $50,000 or 10% of the total annual salary and bonus for the executive officer for such year. (2) The Company did not grant any stock appreciation rights or make any long-term incentive plan payments to any Named Executive Officers in 2000, 1999 or 1998. (3) Mr. Smolak served as the Company's Senior Vice President of Finance and Administration during the period January 1999 until September 1, 2000. (4) Mr. Noonan served as the Company's Senior Vice President of Marketing during the period August 1999 through June 30, 2000. OPTION GRANTS IN LAST FISCAL YEARLast Fiscal Year The following table provides information with respect to the stock option grants made during Fiscal 20002001 to the Named Executive Officers. No stock appreciation rights were granted during Fiscal 2000. -7- 2001.
POTENTIAL REALIZABLE VALUE AT ASSUMED RATES % OF TOTAL OF STOCK PRICE NUMBER OF OPTIONS APPRECIATION FOR SECURITIES GRANTED TO EXERCISE OPTION TERM (4) UNDERLYING EMPLOYEES PRICE ---------------------- OPTIONS IN FISCAL ($/SHARE) EXPIRATION NAME GRANTED (1) 2000 (2) (3) DATE 5% 10% - ---- ----------- ---------- --------- ---------- ---------------------- Potential Realizable % of Total Value at Assumed Rates Number of Options of Stock Price Securities Granted to Exercise Appreciation for Underlying Employees Price Option Term (4) Options in Fiscal ($/Share) Expiration Name Granted (1) 2001 (2) (3) Date 5% 10% ------------------------------ ----------- ----------- ---------- ----------- ----------- ----------- James F. McCann............... 40,190 0.8% $13.69 12/09 $345,966 $876,855 39,810 0.8 12.44 12/09 311,405 789,258 Christopher G. McCann......... 200,000 3.9 21.00 8/09 2,640,960 6,693,540 25,500 0.5 12.44 12/09 199,468 505,554 225,500 4.4 4.50 4/10 638,075 1,617,207 Peter G. Rice................. 25,000 0.5 21.00 8/09 330,120 836,693 11,000 0.2 12.44 12/09 86,045 218,082 100,500 2.0 4.50 4/10 284,375 750,751 John W. Smolak................ - - - - - - Jeremiah J. Noonan............ 300,000 5.9 16.00 8/09 3,018,240 7,649,760 25,500 0.5 12.44Christopher G. McCann......... 433,700 20.2% $3.65 12/09 199,468 505,554 25,500 0.5 4.50 4/6/10 72,155 182,877$995,394 $2,522,835 T. Guy Minetti................ 333,700 15.6% $3.65 12/6/10 $765,882 $1,941,135 Peter G. Rice................. 122,550 5.7% $3.65 12/6/10 $281,267 $ 712,874 Gerard M. Gallagher........... 110,900 5.2% $3.65 12/6/10 $254,529 $ 645,106
(1) The options listed in the table, that expire in August 2009, except for 50,000300,000 of Mr. Minetti's options, granted to Mr. Noonan, which vested upon issuance, become exercisable at a rate of 25% after completion of the first year of service and 25% at the completion of each year of service thereafter. The options listed in the table that expire later than August 2009 become exercisable at a rate of 20% afterupon the completion of the first year of service and 20% at the completion of each year of service thereafter. Upon a merger or other change in control,In regard to 300,000 of Mr. Minetti's options, such options become exercisable with respect to one third (33%) of the option shares shall vest in full if outstanding options are not assumed by the acquiring entity.upon Mr. Minetti's completion of each year of service over a three (3) year period measured from December 6, 2000. Each option has a maximum term of ten years, subject to earlier termination in the event of the optionee's cessation of employment with the Company.Company pursuant to the terms of the Company's 1999 Stock Incentive Plan. (2) Based on an aggregate of 5,099,5502,143,925 options granted in Fiscal 2000.2001. (3) The exercise price may be paid in cash, by surrendering shares owned by the optionee for a sufficient period of time or through a cashless exercise procedure. (4) The 5% and 10% assumed annual rates of compounded stock price appreciation are mandated by rules of the Securities and Exchange Commission. There can be no assurance provided to any executive officer or any other holder of the Company's securities that the actual stock price appreciation over the 10-year option term will be at the assumed 5% and 10% levels. Unless the market price of the Common Stock appreciates over the option term, no value will be realized from the option grants made to the executive officers. AGGREGATED OPTION EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION VALUES Aggregated Option Exercises in Last Fiscal Year and Fiscal Year-End Option Values The following table sets forth the number of options exercised during Fiscal 20002001 and the number and value of unexercised options held by each of the named executive officers at July 2, 2000.1, 2001.
SHARES VALUE NUMBER OF SECURITIES UNDERLYING ACQUIRED ON REALIZED UNEXERCISED OPTIONS AT FISCAL VALUE OF UNEXERCISED IN-THE-MONEY EXERCISE (#) ($)(1) YEAR-END (#) OPTIONS AT FISCAL YEAR END ($)(2) ------------ -------- -------------------------------- --------------------------------- NAME EXERCISABLE UNEXERCISABLE EXERCISABLE UNEXERCISABLE - ---- ----------- ------------- ----------- ------------- Shares Value Number of Securities Underlying Acquired on Realized Unexercised Options at Fiscal Value of Unexercised In-The-Money Exercise (#) ($)(1) Year-End (#) Options at Fiscal Year End ($)(2) ------------ -------- ----------- ------------- -------------- -------------- Name Exercisable Unexercisable Exercisable Unexercisable ---- ----------- ------------- -------------- -------------- James F. McCann............ - - - 80,000 - -16,000 64,000 $ 28,353 $ 113,410 Christopher G. McCann...... - - 741,400 485,600 $2,397,505 $464,533876,200 784,500 $10,738,514 $6,767,399 T. Guy Minetti............. - - 84,600 392,100 $ 389,502 $4,264,911 Peter G. Rice.............. 15,000 $53,000 35,300 256,250 $ 250,134 $2,371,871 Gerard M. Gallagher........ - - - 136,500 - 62,813 John W. Smolak (3)......... 37,500 $300,000 - 112,500 - 351,563 Jeremiah J. Noonan (3)..... - - - - - -89,600 189,300 $ 441,202 $1,978,579
- --------------------------- (1) Amounts calculated by subtracting the exercise price of the options from the market value of the underlying Class A Common Stock using the closing selling price as reported on the Nasdaq National Market on the date of exercise of these options. (2) Amounts calculated by subtracting the exercise price of the options from the market value of the underlying Class A Common Stock using the closing selling price of $14.84 as reported on the Nasdaq National Market of $5.125 per share of Class A Common Stock on July 2, 2000,for the last trading day of Fiscal 2000. (3) Mr. Smolak's unexercised options at July 2, 2000 were terminated effective with his cessation of employment in September 2000. All of Mr. Noonan's stock options were terminated upon cessation of his employment in June 2000. -8- EMPLOYMENT AGREEMENTS2001. Employment Agreements Mr. James F. McCann's employment agreement became effective as of July 1, 1999. The agreement provides for a five year term, and on each anniversary of the agreement, the term is extended for one additional year. Mr. McCann is eligible to participate in the Company's management incentive plan, other bonus or benefits plans, stock option plan, and is entitled to health and life insurance coverage for himself and his dependents. The agreement providedprovides for an annual base salary of $1,000,000 for Fiscal 2000 with provisions allowing for annual increases. Mr. McCann's annual salary for Fiscal 2001 was $1,000,000. Upon termination without good cause or resignation for good reason, including a change of control, Mr. McCann is entitled to severance pay in the amount of $2,500,000, plus the base salary otherwise payable to him for the balance of the then current employment term and any base salary, bonuses, vacation and unreimbursed expenses accrued but unpaid as of the termination date, and health and life insurance coverage for himself and his dependents for the balance of the then current employment term. Upon termination due to death, or for good cause or a voluntary resignation, Mr. McCann is not entitled to any compensation from the Company, except for the payment of any base salary, bonuses, benefits or unreimbursed expenses accrued but unpaid as of the date of termination. Mr. Christopher G. McCann's employment agreement became effective as of July 1, 1999. The agreement provides for a five year term, and on each anniversary of the agreement, the term is extended for one additional year. Mr. McCann is eligible to participate in the Company's management incentive plan, other bonus or benefits plans, stock option plan, and is entitled to health and life insurance coverage for himself and his dependents. The agreement providedprovides for an annual base salary of $250,000 for Fiscal 2000, with provisions allowing for annual increases. Mr. McCann's annual salary for Fiscal 2001 was $330,220. Upon termination without good cause or resignation for good reason, including a change of control, Mr. McCann is entitled to severance pay in the amount of $500,000, plus the base salary otherwise payable to him for the balance of the then current employment term and any base salary, bonuses, vacation and unreimbursed expenses accrued but unpaid as of the termination date, and health and life insurance coverage for himself and his dependents for the balance of the then current employment term. Upon termination due to death, or for good cause, or a voluntary resignation, Mr. McCann is not entitled to any compensation from the Company, except for the payment of any base salary, bonuses, benefits or unreimbursed expenses accrued but unpaid as of the date of such termination. Mr. Rice has entered into anPeter G. Rice's employment agreement with The Plow & Hearth, whichInc. became effective as of April 3, 1998.1998 and has been automatically renewed through April 3, 2002. The agreement terminates on April 3, 2001, withcontains automatic one-year renewals unless prior notice of termination is given. Mr. Rice's annual salary is $211,000for Fiscal 2001 was $233,000 and he iswas eligible to participate in the Company's management incentive plan. Upon termination without cause, Mr. Rice is entitled to an amount equal to his salary through the end of the agreement, any amounts earned, accrued or owing but not yet paid as of the date of the termination and other benefits, if any, as are payable to or for the benefit of Mr. Rice as of the date of his termination until the end of the agreement. Under their employment agreements, Messrs. James F. McCann and Christopher G. McCann are each restricted from participating in a competitive floral products business for a period of one year after a voluntary resignation or termination for good cause. Mr. Rice has agreed not to compete with the Company or solicit its clients or employees during his term of employment and for two years immediately following his termination. Each of these executives is also bound by confidentiality provisions, which prohibit the executive from, among other things, disseminating or using confidential information about the Company's clients in any way that would be adverse to the Company. Messrs. Noonan and Smolak had employment agreements with the Company, but which agreements have been terminated pursuant to separation agreements and general releases, and the Company has no continuing financial obligations to either of these individuals. Pursuant to the Separation Agreement and General Release entered into by Mr. Noonan, he was paid the balance due him under the bonus guaranteed in his employment agreement in addition to accrued vacation and expenses. All stock options previously granted to Mr. Noonan were terminated. Pursuant to the Separation Agreement and General Release entered into by Mr. Smolak, he was paid a sum equal to his base salary through September 30, -9- 2000, accrued vacation and the sum due him pursuant to the Company's bonus plan. All unexercised stock options previously granted to Mr. Smolak were terminated. COMPENSATION COMMITTEE REPORT The Compensation Committee advises the Board of Directors on issues concerning the Company's compensation philosophy, and the compensation of executive officers and other individuals compensated by the Company. The Compensation Committee is responsible for the administration of the Company's 1999 Stock Incentive Plan under which option grants, stock appreciation rights, restricted awards and performance awards may be made to Directors, executive officers and employees of the Company and its subsidiaries. The Board of Directors has authorized a secondary committee of the Compensation Committee to also review stock compensation options for all of the Company's employees other than its executive officers. The Compensation Committee believes that the compensation programs for the Company's executive officers should reflect the Company's performance and the value created for the Company's stockholders. In addition, the compensation programs should support the short-term and long-term strategic goals and values of the Company and should reward individual contribution to the Company's success. The Company is engaged in a very competitive industry, and the Company's success depends upon its ability to attract and retain qualified executives through the competitive compensation packages it offers to such individuals. GENERAL COMPENSATION POLICY.General Compensation Policy. The fundamental policy of the Compensation Committee is to advise the Board of Directors on information which will aid the Board of Directors in providing the Company's executive officers with competitive compensation opportunities based upon their contribution to the development and financial success of the Company and their personal performance. It is the Compensation Committee's philosophy to advise the Board of Directors that a portion of each executive officer's compensation should be contingent upon the Company's performance as well as upon such executive officer's own level of performance. Accordingly, the compensation package for each executive officer should be comprised of two elements: (i) base salary and bonus which reflects experience and individual and Company performance and is designed to be competitive with salary levels in the industry, and (ii) long-term stock-based incentive awards which strengthen the mutuality of interests between the executive officers and the Company's stockholders. FACTORS.Factors. The principal factors which the Compensation Committee considers in reviewing the components of each executive officer's compensation package are summarized below. The Compensation Committee may, however, in its discretion apply entirely different factors in advising the Board of Directors with respect to executive compensation for future years. o BASE SALARY.Base Salary. The suggested base salary for each executive officer is determined on the basis of the following factors: experience, personal performance, the salary levels in effect for comparable positions within and without the industry and internal base salary comparability considerations. The weight given to each of these factors shall differ from individual to individual as the Compensation Committee deems appropriate.appropriate and subject to any applicable employment agreements. o LONG-TERM INCENTIVE COMPENSATION.Bonus. The bonus for Messrs. James F. McCann, Christopher G. McCann, T. Guy Minetti, Gerard M. Gallagher, and William E. Shea is determined by the Company's financial performance. For other executive officers, consideration is also given to performance of the specific areas of the Company under the executive officer's direct control. This balance supports the accomplishment of the Company's overall financial objectives and rewards the individual contributions of our executive officers. o Long-Term Incentive Compensation. Long-term incentives are provided primarily through grants of stock options. The grants are designed to align the interests of each executive officer with those of the stockholders and provide each individual with a significant incentive to manage the Company from the perspective of an owner with an equity stake in the Company. Each option grant allows the individual to acquire shares of the Company's Common Stock at a fixed price per share over a specified period of time. Each option generally becomes exercisable in installments over a fixed period, contingent upon the executive officer's continued employment with the Company. Accordingly, the option grant will provide a return to the executive officer only if the executive officer remains employed by the Company during the vesting period, and then only if the market price of the underlying shares appreciates. The number of shares subject to each option grant is set at a level intended to create a meaningful opportunity for stock ownership based on the executive officer's current position with the Company, the base salary associated with that position, the size of comparable awards made to individuals in similar positions within the industry, the individual's potential for increased responsibility and promotion over the option term and the individual's personal performance in recent periods. The Compensation Committee also intends to consider the number of unvested options -10- held by the executive officer in order to maintain an appropriate level of equity incentive for that individual. However, the Compensation Committee has not and will not adhere to any specific guidelines as to the relative option holdings of the Company's executive officers. CEO COMPENSATION.Compensation. In July 1999, the Board of Directors approved the Employment Agreement between the Company and James F. McCann, its Chairman of the Board and Chief Executive Officer, which initially provided for an annual salary of $1,000,000 and eligibility to participate in the Company's management incentive plan, or other bonus or benefits plans, stock option plan, and which is discussed in further detail under "Employment Agreements". The Board determined it to be in the best interests of the Company to enter into the Employment Agreement with Mr. McCann as of such date and believes that the Agreementagreement with Mr. McCann and the compensation paid thereunder for Fiscal 20002001 was fair and reasonable. In determining the total compensation for Mr. McCann, and that such compensation was fair and reasonable in Fiscal 2000,2001, a number of factors were taken into account. These factors includedincluded: the key role Mr. McCann has performed with the Company from its inception to the successful completion of the initial public offering (the "IPO") in August 1999 and which he continues to fill to date;inception; the benefit to the Company in assuring the retention of his services; the performance of the Company compared to its budgeted performance both pre-IPO and during Fiscal 2000;2001; the competitive market conditions for executive compensation; and the objective evaluation of Mr. McCann's performance of his duties as Chairman of the Board and Chief Executive Officer. COMPLIANCE WITH INTERNAL REVENUE CODE SECTIONCompliance with Internal Revenue Code Section 162(m). As a result of Section 162(m) of the Internal Revenue Code of 1986 ("Section 162(m)"), as amended, which was enacted into law in 1993, the Company will not be allowed a federal income tax deduction for compensation paid to certain executive officers, to the extent that compensation exceeds $1 million per officer in any one year. This limitation will apply to all compensation paid to the covered executive officers which is not considered to be performance based. Compensation which does qualify as performance-based compensation will not have to be taken into account for purposes of this limitation. The 1999 Stock Incentive Plan contains certain provisions which are intended to assureensure that any compensation deemed paid in connection with the exercise of stock options granted under that plan with an exercise price equal to the market price of the option shares on the grant date will qualify as performance-based compensation. The Compensation Committee does not expect that the non-performance based compensation to be paid to any of the Company's executive officers for Fiscal 20012002 will exceedbe subject to the $1 million limit per officer.deduction limitations of Section 162(m). Further, in accordance with issued Treasury Regulations relating to the $1 million limitation, the Committee may in the future determine to restructure one or more components of the compensation paid to the executive officers so as to qualify those components as performance-based compensation that will not be subject to the $1 million limitation. THE COMPENSATION COMMITTEE Jeffrey C. Walker, Chairman David M. Beirne Charles R. Lax Jeffrey C. Walker -11- STOCK PERFORMANCE GRAPHAUDIT COMMITTEE REPORT September 6, 2001 To the Board of Directors of 1-800-flowers.com, Inc. (the "Company"): Our Audit Committee has reviewed and discussed the audited financials of the Company for the year ended July 1, 2001 (the "Audited Financial Statements"). In addition, we have discussed with Ernst & Young LLP, the independent auditing firm for the Company, the matters required by Codification of Statements on Auditing Standards No. 61. The Committee also has received the written disclosures and the letter from Ernst & Young LLP required by Independence Standards Board Standard No. 1 and we have discussed with that firm its independence from the Company. We also have discussed with management of the Company and the auditing firm such other matters and reviewed such assurances from them as we deemed appropriate. Based on the foregoing review and discussions and relying thereon, we have recommended to the Company's Board of Directors the inclusion of the Audited Financial Statements in the Company's Annual Report for the year ended July 1, 2001 on Form 10-K. THE AUDIT COMMITTEE Charles R. Lax, Chairman David M. Beirne Kevin J. O'Connor --------------- 1 This report is not deemed to be "soliciting material" or deemed to be filed with the Securities and Exchange Commission or subject to Regulation 14A of the 1934 Act, except to the extent specifically requested by the Company or incorporated in documents otherwise filed. Stock Performance Graph The following graph compares the percentage change in the cumulative total stockholder return on the Company's common stock during the period from the Company's initial public offering in August 3, 1999, through July 2, 2000,1, 2001, with the cumulative total returns of the Russell 2000 and the Nasdaq Non-Financial indices. The comparison assumes $100 was invested on the close of business of August 3, 1999 in each of the foregoing indices, and assumes dividends, if any were reinvested. EDGAR REPRESENTATION OF DATA POINTS USED IN PRINTED GRAPHIC
Cumulative Total Return ---------------------------------------------------- Cumulative Total Return ----------------------------- 8/3/99 12/99 3/6/00 6/0001 1-800-FLOWERS.COM, INC. 100.00 58.77 39.18 28.18 81.59 RUSSELL 2000 100.00 114.09 110.12 105.96119.83 120.51 NASDAQ NON-FINANCIAL 100.00 160.06 181.45 156.57159.92 81.50
-12- SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT The following table sets forth information with respect to beneficial ownership of the Company's Class A Common Stock and Class B Common Stock, as of October 20, 2000,12, 2001, for (i) each person known by the Company to beneficially own more than 5% of each class; (ii) each Director; (iii) each Named Executive Officer; and (iv) all of the Company's executive officers and Directors as a group. Information provided regarding Named Executive Officers no longer employed by the Company is based on the Company's best knowledge of the ownership of each of such individuals on October 20, 2000.12, 2001. Beneficial ownership is determined in accordance with the rules of the Securities and Exchange Commission and includes voting or investment power with resectrespect to the securities. Unless otherwise indicated, the address for those listed below is c/o 1-800-FLOWERS.COM, Inc., 1600 Stewart Avenue, Westbury, New York 11590. Except as indicated by footnote, and subject to applicable community property laws, the persons named in the table have sole voting and investment power with respect to all shares of common stock shown as beneficially toowned by them. The number of shares of common stock outstanding used in calculating the percentage for each listed person includes the shares of common stock underlying options held by such persons that are exercisable within 60 days of October 20, 2000,12, 2001, but excludes shares of common stock underlying options held by any other person. Percentage of beneficial ownership is based on 26,390,92826,703,289 shares of Class A Common Stock and 37,794,98537,661,665 shares of Class B Common Stock outstanding as of October 20, 2000.12, 2001.
SHARES Shares % OF SHARES ------ ----------- BENEFICIALLY OWNED BENEFICIALLY OWNEDof Shares Beneficially Owned Beneficially Owned ------------------ ------------------ NAME OF BENEFICIAL OWNERName of Beneficial Owner A SHARESShares B SHARESShares A SHARESShares B SHARES -Shares ------------------------ -------- -------- -------- -------- James F. McCann(1)......................... 16,00032,000 36,605,105 * 96.9%0.1% 97.2% Christopher G. McCann(2)................... 5,100 3,704,540 *292,040 3,689,140 1.1% 9.6% T. Guy Minetti(3).......................... 24,400183,240 20,000 * * John W. Smolak(4).......................... 42,200 - * - Jeremiah J. Noonan(5)...................... - - - -0.7% 0.1% Peter G. Rice(6)........................... 33,540Rice (4).......................... 88,179 - *0.3% - Gerard M. Gallagher(5)..................... 107,430 20,000 0.4% 0.1% Jeffrey C. Walker(7)Walker(6)....................... 4,064,5893,986,589 - 15.4%14.9% - David M. Beirne(8)Beirne(7)......................... 7,399,0805,424,080 - 28.0%20.3% - Charles R. Lax(9)Lax(8).......................... 3,836,5603,861,560 - 14.5%14.4% - Kevin J. O'Connor(10)...................... 73,500O'Connor(9)....................... 98,500 - *0.4% - Lawrence V. Calcano(11)Calcano(10).................... 15,00040,000 - *0.1% - Chase Venture Capital Associates, L.P.(12)....................... 4,064,589J.P. Morgan Partners (SBIC), LLC (11)...... 3,986,589 - 15.4%14.9% - Benchmark Capital Partners(13)Partners(12)............. 7,399,0805,424,080 - 28.0%20.3% - SOFTBANK America Inc.(14)(13).................. 3,836,5603,861,560 - 14.5% - Waelinvest S.A.(15)........................ 1,912,850 - 7.2%14.4% - All directors and executive officers as a group (15 persons)(16)(14).................. 17,526,019 38,349,645 66.0% 99.3%14,290,378 38,334,245 51.9% 99.5% ---------------
- ----------- * Indicates less than 1%. (1) Includes (a) 16,000 shares of Class A Common Stock issuable upon the exercise of options which vest within 60 days and 16,000 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options, and (b) 5,875,000 shares of Class B Common Stock held by limited partnerships, of which Mr. McCann is a limited partner and does not exercise control and of which he disclaims beneficial ownership. -13- (2) Includes (a) 5,10091,840 shares of Class A Common Stock issuable upon the exercise of options which vest within 60 days and 200,200 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options, (b) 2,000,000 shares of Class B Common Stock held by a limited partnership, of which Mr. McCann is a general partner and exercises control and (c) 791,400776,000 shares of Class B Common Stock issuable upon the exercise of currently exercisable stock options and options which vest within 60 days.options. (3) Includes (a) 14,800109,040 shares of Class A Common Stock issuable upon the exercise of options which vest within 60 days and 64,600 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options, and (b) 20,000 shares of Class B Common Stock issuable upon the exercise of currently exercisable stock options. (4) Mr. Smolak's address is 158 Brewster Road, Wyckoff, New Jersey 07481. (5) Mr. Noonan's address is 3 Annie King Lane, Dover, MA 02030. (6) Includes (a) 9,5003,874 shares of Class A Common Stock held by Mr. Rice's wife, of which he disclaims beneficial ownership, (b) 9,65025,790 shares of Class A Common Stock issuable upon the exercise of options which vest within 60 days and 42,800 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options, and (c) 1,490335 shares of Class A Common Stock issuable upon the exercise of options held by Mr. Rice's wife which vest within 60 days, of which he disclaims beneficial ownership and (d) 2,5502,980 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options held by Mr. Rice's son, which vest within 60 days, of which he disclaims beneficial ownerhip.ownership. Mr. Rice's address is c/o The Plow & Hearth, Inc., State Road 230 West, Madison, VA 22727. (7) All(5) Includes (a) 24,480 shares indicated as owned by Mr. Walker are included because of Mr. Walker's affiliation with Chase Venture Capital Associates.Class A Common Stock issuable upon the exercise of options which vest within 60 days and 69,600 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options, and (b) 20,000 shares of Class B Common Stock issuable upon the exercise of currently exercisable stock options. (6) The general partner of Chase Venture Capital AssociatesJ.P. Morgan Partners (SBIC), LLC is Chase CapitalJ.P. Morgan Partners of which Mr. Walker is a general partner. The remaining general partners of Chase Capital Partners who are natural persons are John R. Baron, Christopher C. Behrens, Mitchell J. Blutt, Arnold L. Chavkin, David Gilbert, Eric Green, Michael R. Hannon, Donald J. Hofmann, Stephen P. Murray, John M. B. O'Connor, Robert Ruggiero, Susan Segal, Shahan D. Soghikian, Lindsay Stuart, Timothy Walsh, Rick Waters and Damion E. Wicker.(BHCA), L.P. Mr. Walker disclaims beneficial ownership of all shares owned by Chase.J.P. Morgan Partners (SBIC), LLC. Mr. Walker's address is c/o Chase Venture Capital Associates, 380 MadisonJ.P. Morgan Partners (SBIC), LLC, 1221 Avenue 12thof the Americas, 40th Floor, New York, New York 10017. (8) All10020. Includes 25,000 shares indicatedof Class A Common Stock issuable to Mr. Walker, for his services as owned by Mr. Beirne are includeda Director of the Company, upon the exercise of currently exercisable stock options because of Mr. Beirne'sWalker's affiliation with the Benchmark entities.J.P. Morgan Partners (SBIC), LLC. (7) Mr. Beirne disclaims beneficial ownership of all shares owned by the Benchmark entities. Mr. Beirne's address is c/o Benchmark Capital Partners, 2480 Sand Hill Road, Suite 200, Menlo Park, California 94025. (9) AllIncludes 25,000 shares indicatedof Class A Common Stock issuable to Mr. Beirne, for his services as owned by Mr. Lax are includeda Director of the Company, upon the exercise of currently exercisable stock options because of Mr. Lax'sBeirne's affiliation with Softbank.the Benchmark entities. (8) Mr. Lax disclaims beneficial ownership of all shares owned by Softbank. Mr. Lax's address is c/o Softbank America Inc., 10 Langley Road, Suite 202, Newton Center, Massachusetts 02459. (10) Includes 10,00025,000 shares of Class A Common Stock issuable to Mr. Lax, for his services as a Director of the Company, upon the exercise of currently exercisable stock options because of Mr. Lax's affiliation with Softbank. (9) Includes 35,000 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options. Mr. O'Connor's address is c/o DoubleClick, Inc., 41 Madison Ave., 32nd Floor, New York, New York, 10010. (11)(10) Includes 10,00035,000 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options. Mr. Calcano's address is c/o Goldman Sachs & Co., 85 Broad Street, New York, New York 10004. (12)(11) The address of ChaseJ.P. Morgan Partners (SBIC), LLC is 380 Madison1221 Avenue 12thof the Americas, 40th Floor, New York, New York 10017. (13)10020. (12) Consists of (a) 951,870694,574 shares of Class A Common Stock owned by Benchmark Capital Partners II, L.P., (b) 2,543,1701,855,742 shares of Class A Common Stock owned by Benchmark Capital Partners III, L.P., and (c) 3,904,0402,848,764 shares of Class A Common Stock owned by Benchmark Investors III, L.P. Benchmark Capital Management Co. II, L.L.C. is the general partner of Benchmark Capital Partners II, L.P. and directs its investment decisions, and Benchmark Capital Management Co. III, L.L.C. is the general partner of Benchmark Capital Partners III, L.P. and Benchmark Investors III, L.P. and controls their investment decision. Both Benchmark Capital Management Co. II and Benchmark Capital Management Co. III are controlled by David M. Beirne, Bruce W. Dunlevie, J. William Gurley, Kevin R. Harvey, Robert C. Kagel, Andrew S. Rachleff and Steven M. Spurlock. The address of the Benchmark entities is 2480 Sand Hill Road, Suite 200, Menlo Park, California 94025. -14- (14)Includes 25,000 shares of Class A Common Stock issuable to Mr. Beirne, for his services as a Director of the Company, upon the exercise of currently exercisable stock options because of Mr. Beirne's affiliation with the Benchmark entities. (13) SOFTBANK America Inc. is an indirect wholly-owned subsidiary of SOFTBANK Corp. Approximately 43.3% of the outstanding common stock of SOFTBANK Corp. is owned by Masayoshi Son. SOFTBANK's address is 10 Langley Road, Suite 202, Newton Center, Massachusetts 02459. (15) Waelinvest is indirectly controlled byIncludes 25,000 shares of Class A Common Stock issuable to Mr. Bernard Arnault, who also controls, indirectly, LVMH Moet Hennessy Louis Vuitton S.A. The addressLax, for his services as a Director of Waelinvest is rue Waelhem, 102, 1030 Brussels, Belgium. (16)the Company, upon the exercise of currently exercisable stock options because of Mr. Lax's affiliation with Softbank. (14) Includes (a) 148,890326,845 shares of Class A Common Stock issuable upon exercise of a currently exercisable stock options and options which vest within 60 days, and 650,180 shares of Class A Common Stock issuable upon the exercise of currently exercisable stock options, and (b) 831,400868,825 shares of Class B Common Stock issuable upon the exercise of currently exercisable stock options and options which vest within 60 days. RELATED PARTY TRANSACTIONS TRANSACTIONS WITH CHASE In January 1995, the Company entered into an investment agreementCertain Business Relationships with the predecessor of Chase Venture Capital Associates ("Chase") under which Chase purchased shares of the Company's Class C Common StockDirectors and a warrant to purchase 2,371,040 shares of Class A Common Stock with a nominal exercise price for an aggregate of $10.0 million. The warrant was exercised by Chase in May 2000. Chase currently holds over 5% of the Class A Common Stock and Jeffrey C. Walker, one of the Company's Directors, is a Managing Partner of Chase. With respect to the Company's private placement completed in May 1999, the Company entered into an amendment to the investment agreement, under which Chase agreed to allow the Company to redeem the Class C Common Stock owned by them in exchange for 263,452 shares of Class A Common Stock and approximately $14.9 million. The Company sold shares of preferred stock to Chase in the May 1999 private placement for a purchase price equal to the $14.9 million proceeds from the redemption of their Class C Common Stock. In March 1999, the Company entered into a credit agreement with The Chase Manhattan Bank ("Chase Bank"), an affiliate of Chase Venture Capital Associates and Jeffrey C. Walker, under which Chase Bank agreed to provide the Company with a term loan of $18.0 million and a revolving loan commitment of $12.0 million. A portion of the proceeds from the Company's initial public offering were used to repay all of its outstanding indebtedness under the credit facility. TRANSACTIONS REGARDING PLOW & HEARTH With respect to the Company's acquisition of 88% of the outstanding common stock of Plow & Hearth, it entered into a stockholders agreement, under which the remaining stockholders of Plow & Hearth had the right to either convert their shares of Plow & Hearth and Plow & Hearth options granted under one of its option plans into cash or shares of Class A Common Stock. The Plow & Hearth stockholders agreement was amended to provide that each of these minority holders were to have their interests redeemed upon effectiveness of the initial public offering for an aggregate of $8.4 million. In addition, Plow & Hearth's other option plan was amended so that upon effectiveness of the initial public offering, 40% of these options were accelerated and redeemed for an aggregate of $354,000 and the remaining 60% terminated. Peter G. Rice, an executive officer, received an aggregate of $4.0 million under these amendments. TRANSACTIONS WITH DIRECTORS AND OFFICERSofficers The Company terminated as of September 13, 2000 an agreement with Bayberry Advisors, Inc., under which Bayberry provided consulting and advisory services. These consulting and advisory services included advice on capital raising, business expansion and acquisitions, product line expansion, and on our business plan in general. T. Guy Minetti, one of the Company's Directors, serves as Bayberry's President and owns 70% of its outstanding stock, and James F. McCann, the Company's Chairman of the Board and Chief Executive Officer, owns 30% of its outstanding stock. Bayberry was paid $304,750,$50,000, inclusive of expenses, for these services for Fiscal 2000. -15- 2001. The Company pays Gallagher, Walker, Bianco and Plastaras, a law firm in which our Senior Vice President and General Counsel, Gerard M. Gallagher, is a partner, a fee for Mr. Gallagher's services to the Company. The Company, with the approval of the Board, also pays Gallagher, Walker fees for other services rendered by other members of the firm on the Company's behalf. The fees paid in Fiscal 20002001 by the Company to the firm for services provided by Mr. Gallagher were $302,700are set forth under the section titled "Summary Compensation Table" and for other legal services provided by other members of the firm in the sum of $335,600$352,276, inclusive of disbursements; which fees the Company believes are fair and reasonable. In July 1998, the Company loaned Christopher G. McCann, its Senior Vice President and a Director, an amount of $67,631 at an interest rate of 7% per annum. This loan was repaid in full in July 1999. The Company maintains life insurance for each of its executive officers, except Mr. Gallagher, and Mr. Minetti, in the amount of $50,000 and also maintains a directors' and officers' insurance policy. GENERALGeneral The Company has adopted a policy providing that all future material transactions between it and its officers, Directors and other affiliates must be on fair terms and be approved by either a majority of the disinterested members of the Board or the stockholders. PROPOSAL 2 ---------- INDEPENDENT PUBLIC ACCOUNTANTSAUDITORS Upon the recommendation of the Audit Committee, the Board of Directors appointed Ernst & Young LLP, independent public accountants and auditors of the Company since the Company's inception,1993, as auditors of the Company to serve for the year ending July 1, 2001June 30, 2002 (the "Fiscal 2001"2002"), subject to the ratification of such appointment by the stockholders at the Annual Meeting. The aggregate fees for professional services rendered for (i) the audit of the Company's annual financial statements set forth in the Company's Annual Report on Form 10-K for the fiscal year ended July 1, 2001, and (ii) the review of the Company's quarterly financial statements set forth in the Company's Quarterly Report on Form 10-Q were approximately $159,000. The aggregate fees for services other than those described above for the fiscal year ended July 1, 2001 were approximately $124,000. The affirmative vote of a plurality of the Company's outstanding Common Stock present in person or by proxy is required to ratify the appointment of the auditors. Unless otherwise instructed, the proxy holders will vote the proxies received by them "FOR" the ratification of Ernst & Young LLP to serve as the Company's auditors for Fiscal 2001.2002. A representative of Ernst & Young LLP will attend the Annual Meeting with the opportunity to make a statement if he or she so desires and will also be available to answer inquiries. THE BOARD UNANIMOUSLY RECOMMENDS A VOTE FOR THE RATIFICATION AND APROVALAPPROVAL OF THE SELECTION OF ERNST & YOUNG LLP TO SERVE AS THE COMPANY'S INDEPENDENT AUDITORS FOR FISCAL 2001. PROPOSAL 3 APPROVAL OF THE 2001 EMPLOYEE STOCK PURCHASE PLAN The stockholders are being asked to approve the 1-800-Flowers.com, Inc. 2001 Employee Stock Purchase Plan (the "Purchase Plan"), which has been approved by the Board. The Purchase Plan, and the right of participants to make purchases thereunder, is intended to meet the requirements of an "employee stock purchase plan" as defined in Section 423 of the Internal Revenue Code (the "Code"). If the stockholders do not approve the Purchase Plan, the Purchase Plan will not be implemented by the Company. The Purchase Plan is intended to benefit the Company as well as its stockholders and employees. The Purchase Plan gives employees an opportunity to purchase shares of Common Stock at a favorable price. The Company believes that the stockholders will correspondingly benefit from the increased interest on the part of participating employees in the profitability of the Company. Finally, the Company will benefit from the periodic investments of equity capital provided by participants in the Purchase Plan. -16- The following summary of certain Purchase Plan provisions is qualified, in its entirety, by reference to the Purchase Plan. Copies of the Purchase Plan document may be obtained by a stockholder upon written request to the Secretary of the Company at the executive offices in Westbury, New York. PURPOSE. The purpose of the Purchase Plan is to provide employees of the Company and designated parent or subsidiary corporations (collectively, "Participating Companies") an opportunity to participate in the ownership of the Company by purchasing Common Stock of the Company through payroll deductions. ADMINISTRATION. The Purchase Plan will be administered by the Compensation Committee of the Board (the "Committee") and may be administered by the Board. All costs and expenses incurred in plan administration will be paid by the Company without charge to participants. All cash proceeds received by the Company from payroll deductions under the Purchase Plan shall be credited to a non-interest-bearing book account. SHARES AND TERMS. The stock issuable under the Purchase Plan is the Company's authorized but unissued or reacquired Common Stock. The maximum number of shares of Common Stock that may be issued under the Purchase Plan is 1,300,000. The share pool under the Purchase Plan shall be increased on the first trading day of each calendar year, beginning in 2002, by a number equal to the lesser of (a) 1% of the total number of shares of the Company's Common Stock then outstanding or (b) 750,000 shares of Common Stock. Common Stock subject to a terminated purchase right shall be available for purchase pursuant to purchase rights subsequently granted. ADJUSTMENTS. If any change in the Common Stock occurs (through recapitalization, stock dividend, stock split, combination of shares, exchange of shares, or other change affecting the outstanding Common Stock as a class without the Company's receipt of consideration), appropriate adjustments shall be made by the Company to the class and maximum number of shares subject to the Purchase Plan, to the class and maximum number of shares purchasable by each participant on any one purchase date, and the class and number of shares and purchase price per share subject to outstanding purchase rights in order to prevent the dilution or enlargement of benefits thereunder. ELIGIBILITY. Generally, any individual who is customarily employed by a Participating Company more than 20 hours per week and for more than five months per calendar year is eligible to participate in the Purchase Plan after the employee has completed six months of service with the Company. However, for the first offering period of the Purchase Plan, the six-month service requirement mentioned above will be waived. Approximately 1,500 employees, including 6 officers, will be eligible to participate in the Purchase Plan as of October 20, 2000. OFFERING PERIODS. The Purchase Plan is implemented by offering periods that generally have a duration of 6 months. A new offering period commences every six months. Generally, offering periods start on the first day in each of May and November and end, respectively, on the last day of October of the same year and April of the following year. The first offering period will begin on February 1, 2001 and will end on April 30, 2001. The participant will have a separate purchase right for each offering period in which he or she participates. The purchase right will be granted on the first day of the offering period and will be automatically exercised on the last day of the offering period. PURCHASE PRICE. The purchase price per share under the Purchase Plan is 85% of the lower of (i) the fair market value of a share of Common Stock on the last trading day before the commencement of the applicable offering period, or (ii) the fair market value of a share of Common Stock on the purchase date. Generally, the fair market value of the Common Stock on a given date is the closing price of the Common Stock, as reported on the Nasdaq National Market System. The market value of the Common Stock as reported on the Nasdaq Stock Market at the close of business on October 20, 2000 was $4.06. LIMITATIONS. The plan imposes certain limitations upon a participant's rights to acquire Common Stock, including the following: 1. No purchase right shall be granted to any person who immediately thereafter would own, directly or indirectly, stock or hold outstanding options or rights to purchase stock possessing more than five percent (5%) of the total combined voting power or value of all classes of stock of the Company or any of its parent or subsidiary corporations. -17- 2. In no event shall a participant be permitted to purchase more than 500 shares on any one purchase date. 3. The right to purchase Common Stock under the Purchase Plan (or any other employee stock purchase plan that the Company or any of its subsidiaries may establish) in an offering intended to qualify under Section 423 of the Code may not accrue at a rate that exceeds $25,000 in fair market value of such Common Stock (determined at the time such purchase right is granted) for any calendar year in which such purchase right is outstanding. The purchase right shall be exercisable only by the participant during the participant's lifetime and shall not be assignable or transferable by the participant. PAYMENT OF PURCHASE PRICE; PAYROLL DEDUCTIONS. Payment for shares by participants shall be by accumulation of after-tax payroll deductions during the offering period. The deductions may not exceed 15% of a participant's cash compensation paid during an offering period. Cash compensation for this purpose will include elective contributions that are not includable in income under Code Sections 125 or 401(k) and all bonuses, overtime, commissions, and other amounts to the extent paid in cash. The participant will receive a purchase right for each offering period in which he or she participates to purchase up to the number of shares of Common Stock determined by dividing such participant's payroll deductions accumulated prior to the purchase date by the applicable purchase price (subject to the "Limitations" section). The Plan Administrator may allow for the purchase of fractional shares. In the event that participants are allowed to purchase only whole shares, any payroll deductions accumulated in a participant's account that are not sufficient to purchase a full share will be retained in the participant's account for the subsequent offering period or refunded at the discretion of the Plan Administrator. No interest shall accrue on the payroll deductions of a participant in the Purchase Plan. TERMINATION AND CHANGE TO PAYROLL DEDUCTIONS. A purchase right shall terminate at the end of the offering period or earlier if (i) the participant terminates employment and any payroll deductions that the participant may have made with respect to a terminated purchase right will be refunded or (ii) the participant elects to withdraw from the Purchase Plan. Any payroll deductions that the participant may have made with respect to a terminated purchase right under clause (ii) will be refunded unless the participant elects to have the funds applied to the purchase of shares on the next purchase date. A participant may decrease his or her deductions during an offering period as permitted by the Committee. AMENDMENT AND TERMINATION. The Purchase Plan shall continue in effect until the earlier of (i) the date that is 20 years following the date the Board adopted the Purchase Plan (ii) the date on which all shares available for issuance under the Purchase Plan shall have been issued or (iii) a Corporate Reorganization, unless the Purchase Plan is earlier terminated by the Board in its discretion. The Board may at any time alter, amend, suspend or discontinue the Purchase Plan. The approval of the stockholders will be obtained as to any share increase (except for the automatic share increase described under "Shares and Terms") and to the extent required by applicable law. In addition, the Company has specifically reserved the right, exercisable in the sole discretion of the Board, to modify or terminate the Purchase Plan immediately following any six-month offering period. If such right is exercised by the Board, then the Purchase Plan may terminate in its entirety and no further purchase rights will be granted or exercised, and no further payroll deductions shall thereafter be collected under the Purchase Plan, or the Purchase Plan may continue with a new offering period. CORPORATE REORGANIZATION. In the event of (i) the consummation of a merger or consolidation of the Company with or into another entity or any other corporate reorganization; or (ii) the sale, transfer or other disposition of all or substantially all of the Company's assets or the complete liquidation or dissolution of the Company (a "Corporate Reorganization"), the purchase right under the Purchase Plan will automatically be exercised immediately before consummation of the Corporate Reorganization as if such date were the last purchase date of the offering period. The purchase price per share shall be equal to eighty-five percent (85%) of the lower of the fair market value per share of Common Stock on the last trading date immediately prior to the start of the offering period or the fair market value per share of Common Stock immediately prior to the effective date of such Corporate Reorganization. Any payroll deductions not applied to such purchase shall be promptly refunded to the participant. -18- The grant of purchase rights under the Purchase Plan will in no way affect the right of the Company to adjust, reclassify, reorganize, or otherwise change its capital or business structure or to merge, consolidate, dissolve, liquidate or sell or transfer all or any part of its business or assets. PRORATION OF PURCHASE RIGHTS. If the total number of shares of Common Stock for which purchase rights are to be granted on any date exceeds the number of shares then remaining available under the Purchase Plan, the Committee shall make a pro rata allocation of the shares remaining. FEDERAL INCOME TAX CONSEQUENCES. The following is a general description of certain federal income tax consequences of the Purchase Plan. This description does not purport to be complete. The Purchase Plan is intended to qualify as an "employee stock purchase plan" under Section 423 of the Code. Under a plan which so qualifies, no taxable income will be reportable by a participant, and no deductions will be allowable to the Company, by reason of the grant or exercise of the purchase rights issued thereunder. A participant will, however, recognize taxable income in the year in which the purchased shares are sold or otherwise made the subject of disposition. A sale or other disposition of the purchased shares will be a disqualifying disposition if made before the later of two years after the start of the offering period in which such shares were acquired or one year after the shares are purchased. If the participant makes a disqualifying disposition of the purchased shares, then the Company will be entitled to an income tax deduction for the taxable year in which such disposition occurs, equal to the amount by which the fair market value of such shares on the date of purchase exceeded the purchase price, and the participant will be required to satisfy the employment and income tax withholding requirements applicable to such income. In no other instance will the Company be allowed a deduction with respect to the participant's disposition of the purchased shares. Any additional gain or loss recognized upon the disposition of the shares will be a capital gain, which will be long-term if the shares have been held for more than one (1) year following the date of purchase under the Purchase Plan. The foregoing is only a summary of the federal income taxation consequences to the participant and the Company with respect to the shares purchased under the Purchase Plan. In addition, the summary does not discuss the tax consequences of a participant's death or the income tax laws of any city, state or foreign country in which the participant may reside. RECOMMENDATION OF THE BOARD OF DIRECTORS THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" THE APPROVAL OF THE COMPANY'S 2001 EMPLOYEE STOCK PURCHASE PLAN.2002. OTHER MATTERS Management knows of no matters that are to be presented for action at the meeting other than those set forth above. If any other matters properly come before the meeting, the persons named in the enclosed form of proxy will vote the shares represented by proxies in their discretion on such matters. Proxies will be solicited by mail and may also be solicited in person or by telephone by some regular employees of the Company. The Company may also consider the engagement of a proxy solicitation firm. Costs of the solicitation will be borne by the Company. STOCKHOLDER PROPOSALS In accordance with regulations issued by the Securities and Exchange Commission by certified mail-return receipt requested, stockholder proposals intended for presentation at the 20012002 Annual Meeting of Stockholders must be delivered to the Secretary of the Company at the principal executive office of the Company no earlier than -19- August 8, 2001, and not later than September 7, 2001by July 3, 2002 if such proposals are to be considered for inclusion in the Company's Proxy Statement for the 20012002 Annual Meeting of Stockholders. If a stockholder desires to bring business before an annual meeting which is not the subject of a proposal timely submitted for inclusion in the Proxy Statement, written notice of such business must be received by September 16, 2002. By Order of the Board of Directors /s/ James F. McCann James F. McCann Chairman of the Board and Chief Executive Officer Westbury, New York November__, 2000 -20- APPENDIX A AUDIT COMMITTEE CHARTER ORGANIZATION The audit committee of the board of directors shall be comprised of at least three directors who are independent of management and the Company. Members of the audit committee shall be considered independent if they have no relationship to the Company that may interfere with the exercise of their independence from management and the Company. All audit committee members will be financially literate, and at least one member will have accounting or related financial management expertise. STATEMENT OF POLICY The audit committee shall provide assistance to the directors in fulfilling their responsibility to the shareholders, potential shareholders, and investment community relating to corporate accounting, reporting practices of the Company, and the quality and integrity of financial reports of the Company. In so doing, it is the responsibility of the audit committee to maintain free and open communication between the directors, the independent auditors, the internal auditors, and the financial management of the Company. RESPONSIBILITIES In carrying out its responsibilities, the audit committee believes its policies and procedures should remain flexible, in order to best react to changing conditions and to ensure to the directors and shareholders that the corporate accounting and reporting practices of the Company are in accordance with all requirements and are the highest quality. In carrying out these responsibilities, the audit committee will: o Obtain the full board of directors' approval of this Charter and review and reassess this Charter as conditions dictate (at least annually). o Review and recommend to the directors the independent auditors to be selected to audit the financial statements of the Company and its divisions and subsidiaries. o Have a clear understanding with the independent auditors that they are ultimately accountable to the board of directors and the audit committee, as the shareholders' representatives, who have the ultimate authority in deciding to engage, evaluate, and if appropriate, terminate their services. o Review and concur with management's appointment, termination, or replacement of the director of internal audit. o Meet with the independent auditors and financial management of the Company to review the scope of the proposed audit and timely quarterly reviews for the current year and the procedures to be utilized, the adequacy of the independent auditor's compensation, and at the conclusion thereof review such audit or review, including any comments or recommendations of the independent auditors. o Review with the independent auditors, the Company's internal auditor, and financial and accounting personnel, the adequacy and effectiveness of the accounting and financial controls of the Company, and elicit any recommendations for the improvement of such internal controls or particular areas where new or more detailed controls or procedures are desirable. Particular emphasis should be given to the adequacy of internal controls to expose any payments, transactions, or procedures that might be deemed illegal or otherwise improper. Further, the committee periodically should review Company policy statements to determine their adherence to the code of conduct. o Review reports received from regulators and other legal and regulatory matters that may have a material effect on the financial statements or related Company compliance policies. -21- o Review the internal audit function of the Company including the independence and authority of its reporting obligations, the proposed audit plans for the coming year, and the coordination of such plans with the independent auditors. o Inquire of management, the internal auditor, and the independent auditors about significant risks or exposures and assess the steps management has taken to minimize such risks to the Company. o Receive prior to each meeting, a summary of findings from completed internal audits and a progress report on the proposed internal audit plan, with explanations for any deviations from the original plan. o Review the quarterly financial statements with financial management and the independent auditors prior to the filing of the Form 10-Q (or prior to the press release of results, if possible) to determine that the independent auditors do not take exception to the disclosure and content of the financial statements, and discuss any other matters required to be communicated to the committee by the auditors. The chair of the committee may represent the entire committee for purposes of this review. o Review the financial statements contained in the annual report to shareholders with management and the independent auditors to determine that the independent auditors are satisfied with the disclosure and content of the financial statements to be presented to the shareholders. Review with financial management and the independent auditors the results of their timely analysis of significant financial reporting issues and practices, including changes in, or adoptions of, accounting principles and disclosure practices, and discuss any other matters required to be communicated to the committee by the auditors. Also review with financial management and the independent auditors their judgments about the quality, not just acceptability, of accounting principles and the clarity of the financial disclosure practices used or proposed to be used, and particularly, the degree of aggressiveness or conservatism of the organization's accounting principles and underlying estimates, and other significant decisions made in preparing the financial statements. o Provide sufficient opportunity for the internal and independent auditors to meet with the members of the audit committee without members of management present. Among the items to be discussed in these meetings are the independent auditors' evaluation of the Company's financial, accounting, and auditing personnel, and the cooperation that the independent auditors received during the course of audit. o Review accounting and financial human resources and succession planning within the Company. o Report the results of the annual audit to the board of directors. If requested by the board, invite the independent auditors to attend the full board of directors meeting to assist in reporting the results of the annual audit or to answer other directors' questions (alternatively, the other directors, particularly the other independent directors, may be invited to attend the audit committee meeting during which the results of the annual audit are reviewed). o On an annual basis, obtain from the independent auditors a written communication delineating all their relationships and professional services as required by Independence Standards Board Standard No.November 1, Independence Discussions with Audit Committees. In addition, review with the independent auditors the nature and scope of any disclosed relationships or professional services and take, or recommend that the board of directors take, appropriate action to ensure the continuing independence of the auditors. o Review the Annual Report on Form 10-K disclosing whether or not the committee had reviewed and discussed with management and the independent auditors, as well as discussed within the committee (without management or the independent auditors present), the financial statements and the quality of accounting principles and significant judgments affecting the financial statements. In addition, disclose the committee's conclusion on the fairness of presentation of the financial statements in conformity with GAAP based on those discussions. o Submit the minutes of all meetings of the audit committee to, or discuss the matters discussed at each committee meeting with, the board of directors. -22- o Investigate any matter brought to its attention within the scope of its duties, with the power to retain outside counsel for this purpose if, in its judgment, that is appropriate. o Review the Company's disclosure in the proxy statement for its annual meeting of shareholders that describes that the Committee has satisfied its responsibilities under this Charter for the prior year. In addition, include a copy of this Charter in the annual report to shareholders or the proxy statement at least triennially or the year after any significant amendment to the Charter. -23-2001 (Form of Proxy) 1-800-FLOWERS.COM, INC. PROXY FOR ANNUAL MEETING OF STOCKHOLDERS - December 6, 2000 (THIS PROXY IS SOLICITED BY THE BOARD OF DIRECTORS OF THE COMPANY)4, 2001 (This Proxy is solicited by the Board of Directors of the Company) The undersigned stockholder of 1-800-FLOWERS.COM, Inc. hereby appoints James F. McCann, Chairman of the Board and Chief Executive Officer, and Gerard M. Gallagher, Senior Vice President, General Counsel, or any one of them, with full power of substitution in each, as proxies to vote the shares of stock, in accordance with the undersigned's specifications, which the undersigned could vote if personally present at the Annual Meeting of Stockholders of 1-800-FLOWERS.COM, Inc. to be held at the offices of the Company's subsidiary, The Plow & Hearth Inc.,Bethpage Fulfillment Center, which is located at State Route 230 West, Madison, Virginia 22727,700 Hicksville Road, Bethpage, NY 11714 (the "Meeting Place"), (the "Meeting Place"), on Wednesday,Tuesday, December 6, 20004, 2001 at 9:00 a.m. eastern standard time or any adjournment thereof. 1. ELECTION OF DIRECTORS (for terms as described in the Proxy Statement) FOR all nominees below WITHHOLD AUTHORITY |_| (EXCEPT AS MARKED TO THE CONTRARY)(except as marked to the contrary) |_| to vote for all nominees below Jeffrey C. Walker, Kevin J. O'Connor, Lawrence V. CalcanoDavid M. Beirne and Charles R. Lax INSTRUCTION: To withhold authority to vote for an individual nominee, write the nominee's name in the space provided below. - -------------------------------------------------------------------------------- 2. RATIFICATION OF ACCOUNTANTSINDEPENDENT AUDITORS FOR AGAINST ABSTAIN WITH RESPECT TO |_| |_| |_| proposal to ratify the selection of Ernst & Young LLP, independent public accountants, as auditors of the Company for the fiscal year ending July 2, 2001 as described in the Proxy Statement. 3. APPROVAL OF EMPLOYEE STOCK PURCHASE PLAN FOR AGAINST ABSTAIN WITH RESPECT TO |_| |_| |_| proposal to approve the Company's Employee Stock Purchase PlanJune 30, 2002 as described in the Proxy Statement. UNLESS OTHERWISE SPECIFIED, THIS PROXY WILL BE VOTED "FOR" THE ELECTION OF THE PERSONS NOMINATED BY THE BOARD OF DIRECTORS AS DIRECTORS, "FOR" PROPOSAL 2, "FOR" PROPOSAL 3, AND IN ACCORDANCE WITH THE DISCRETION OF THE PROXIES AS TO OTHER MATTERS WHICH PROPERLY COME BEFORE THE ANNUAL MEETING. All of the proposals set forth are proposals of the Company. None of the proposals is related to or conditioned upon approval of any other proposal. -24- Please date and sign exactly as your name appears on the envelope in which this material was mailed. If shares are held jointly, each stockholder should sign. Executors, administrators, trustees, etc. should use full title and, if more than one, all should sign. If the stockholder is a corporation, please sign full corporate name by an authorized officer. If the stockholder is a partnership, please sign full partnership name by an authorized person. --------------------------------------- ------------------------------------------------------------------------- ---------------------------------- Signature(s) of Stockholder Dated:____________________ -25-